MARKET ASSESSMENT LEAD - PRODUCT at Planet Labs
San Francisco, CA, US
Welcome to Planet. We believe in using space to help life on Earth.
Planet’s mission is to image the whole world every day and make global change visible, accessible and actionable.
Planet builds compact satellites and has launched the largest fleet of satellites in history to do this. We control every component of hardware design and manufacturing, so our office is a truly inspiring mix of experts from a variety of domains.
With our humble beginnings in a Cupertino garage, to a scrappy team of engineers hacking our initial satellite builds, we now find ourselves with brand new technology and market traction for our revolutionary web-based platform. Customers now have insight into the massive data we are collecting from space as well as the opportunity to perform advanced analytics and solve difficult problems with new insights.
We have a people-centric approach toward culture and community and we are iterating in a way that puts our team members first and prepares our company for growth. Be a part of our mission and help build a company that is changing the world.
We are currently seeking a Market Assessment leader to join the team.
Planet's Market Assessment team is accountable for providing business and market analysis and marketing support for key sales verticals and Planet’s product team.
Planet’s target markets include; Defense and Intelligence, Agriculture, Finance (Hedge Funds and Insurance), and Energy and Mining (upstream energy production, transportation and market intelligence).
You will collaborate across our sales, marketing and product teams. You will be expected to be the go-to resource for in depth understanding of Planet’s target markets and how Planet’s product lines can provide value within them.
Create in depth reviews of Planet’s target markets - including market landscapes, tend analysis and key use cases for Planet’s products in those target markets
Generate target customer lists to be used by Sales Executives in customer pursuits and Marketing in marketing campaigns.
Engage in customer research to understand key customer use cases in target markets and document effectively
Engage with Product teams to ensure target market needs are represented in roadmaps
The Must Haves:
+6 years experience in Product Marketing, Business Strategy or Strategic Consulting
+2 years experience in a geospatially focused company or product line
College education in a technical field
Experience writing market analyses and developing and documenting technical use cases
Demonstrated experience working with sales, marketing and product teams
MBA or related business qualification
Experience in analyzing satellite imagery or data science
+2 years experience in any of Planet’s key target markets
Experience working as a sales engineer, or embedded engineer within a business organization
Experience using key geospatial software tools (ESRI, ENVI, Trimble etc)
Some press about us:
Our CEO, Will Marshall's Dreamforce Talk
"Tiny Satellites ushering in the New Space Revolution" Bloomberg Businessweek
"The All-Seeing Eye in the Sky video" Bloomberg Businessweek video
"Q&A with Amy Truong, Planet's Director of Software Engineering" —Planet Blog
Planet is headquartered in San Francisco, California, Earth. If you are feeling inspired, check out our website www.planet.com/careers and apply. Be sure to include a cover letter to let us know why you think you’d be a good fit and feel free to mention anyone you have previously worked with at Planet.
We are committed to building a diverse team and encourage applications from people of all backgrounds.